For a business to survive and thrive, 100 percent of all systems must be functioning and accountable. For example: an airplane is a system of systems. If an airplane takes off and the fuel system fails, there often is a crash. The same things happen in business. It’s not the systems that you know about that are the problem – it’s the systems you are not aware of that cause you to crash” Robert Kiyosaki
Two common frustrations that arise in business:
- I’m not sure where my next client is coming from
- I can’t get my assistant to do what I want
- A subset of this – I have to keep retraining new assistants because they never seem to get the job or do the things I need them to do.
When you went to college and studied to enter the financial (or business) world, you were taught the various theories, principles and philosophies in economics and finance. Rarely did colleges teach one of the major fundamentals in business – how to set up solid systems to run your business by. In fact, you may not have had a single class on how to actually run a business.
Creating systems for your business eliminates a great amount of frustration in the following ways:
– Being proactive in your communication with clients (the more proactive you are, the fewer fires are created by random calls)
– Marketing systems – when you don’t have a system, you have nothing to measure. When you have nothing to measure, you don’t know what is working and what isn’t. When you don’t know what is working, you don’t know what to keep doing, so you continue to make it up which produces random results.
– Optimizing your assistant : when there are no systems, your assistant doesn’t know what is expected and how you want your business to run, so s/he does it his/her way. This may not be the way you want your business run, so you become frustrated and blame him/her.
– Systems also create a streamlined process for training new staff and team members.
Your financial practice is a real business. You have revenue and expenses. You likely have 1 or 2 employees (team members). You market and sell product/services. You also have a client service department.
When you begin to run your practice like a streamlined business through systems, it affords you the benefit to understand what works well so that you can repeat and enhance the systems. You also learn more quickly what doesn’t work so you may stop doing it or modify the process to make it more effective which in turn, saves you a lot of time and money.
If you are ready to begin streamlining your business by creating systems, complete the Personal Assessment and one of our elite coaches will schedule a free consultation with you. Remember, all of our coaches specialize in working with Financial Advisors, so they understand the challenges and frustrations that you encounter on a daily basis.